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FAIR TRADE MARKETPLACE – TIME FOR EXCHANGE

Our vision for an all-new kind of profitable partnership

Principles are great. And you can turn them into a reality. This is exactly what we have done at adbility media. That’s why win-win is not only the claim that we live by ourselves when it comes to partnership, but also a real product. With our Fair Trade Marketplace, we are pursuing the idea that simply more can be achieved together.

The idea: crowd marketing that benefits everyone

A true community has power – and this power also manifests itself in the Fair Trade Marketplace in an entirely innovative approach. This is because the new marketing strategy is based on the crowdsourcing idea. In other words: CROWD MARKETING means that the larger the marketplace becomes, the more all market participants profit together and for themselves – publishers, advertisers and adbility media.

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Crowdvermarktung Fair Trade adbility media
Marktplatz Fair Trade adbility media

The marketplace belongs to all of us

A core element of the Fair Trade Marketplace philosophy is that it belongs to everyone who partakes in it. It is a joint project and at the same time a product that has solutions and answers for current and future requirements. Whether brand safety, ad fraud or technology jungle – many obstacles have to be overcome and solutions found. The goal that stands above everything else: growing together, achieving more together!

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More market relevance, less commitment

Besides the joint growth potential, there is another compelling argument: there are no long contract terms and complicated contractual arrangements. After all, we want you to be flexible.

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Marktrelevanz Fair Trade adbility media
Let’s talk about the Fair Trade Marketplace

How the Fair Trade Marketplace works:

In order to guarantee a high quality standard, we subject your inventory to our adbility Quality Check beforehand. Once the check has been successfully completed, you decide how much of your inventory you want to make available. We can market your entire inventory via the Fair Trade Marketplace or you can simply make your remaining inventory available to us – whatever you wish.

The next steps and the technical set-up will depend on the degree of cooperation. We would be happy to discuss this with you personally, because from our experience, requirements and wishes usually tend to be very specific. In any case, we would be pleased to handle the marketing processes for you, and you can use the freed-up resources profitably for other projects.

GET IMPULSES NOW – FREE OF CHARGE AND WITHOUT OBLIGATION

Link to: Sparring Strategy

PERFORMANCE CHECK

How efficient is your online set-up compared to the competition and where is there potential for optimisation. Gain valuable insights.

Link to: Sparring Strategy

SET-UP CHECK

What factors need to be taken into account to achieve an optimal set-up? Know-how, market knowledge and a clear plan are the best basis for decision-making.

Link to: Sparring Strategy

OPTIMISATION CHECK

We jointly analyse the insights gained and point out existing optimisation potential.

A conversation, new perspectives?

Are you looking for digital media expertise, many years of experience in online marketing and an objective, independent view of your challenges? Would you like to gain an initial insight and get to know us and the manner in which we work without spending too much time – without excessive briefing or budget expenses? Then let us start with a non-binding introduction and a constructive exchange.

Florian Tkatsch CEO adbility media

Florian Tkatsch

CEO adbility media GmbH

As a formally trained advertising specialist and long-standing Head of Sales at GAN Ströer GmbH (formerly GAN Game Ad Net GmbH), Florian Tkatsch is a proven marketing expert and has been successfully acting as CEO of adbility media for a broad customer portfolio in digital marketing for over four years.

We look forward to your request.

adbility media GmbH
Stahltwiete 21a, 22761 Hamburg
P: +49 40 228698310
info@adbility-media.com

Christoph Worch CTO adbility media

Christoph Worch

CTO & Director Programmatic (authorised signatory) adbility media GmbH

With a degree in media and communications and several years of experience in yield management and ad operations, Christoph has worked for GAN Ströer GmbH (formerly GAN Game Ad Net GmbH) and Ströer Digital Media GmbH.

adbility media GmbH
Stahltwiete 21a, 22761 Hamburg
P: +49 40 228698310 · F: +49 40 228698319
info@adbility-media.com

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